A Day in the Life of a Child

A Housing Affordability Public Service Announcement Series

Have you ever thought about who needs affordable housing? This public service announcement (PSA) campaign raises awareness around the relationship between housing affordability and the average take home pay of some of our most valued members of society: the professionals who take care of our children.

Have you seen this PSA?

A Day in the Life… A Nurse

Sponsored by District of Columbia Department of Housing and Community Development, HAND has launched the first PSA in the “Day in the Life of a Child” series. Promoted on Washington Metropolitan Area Transit Authority (WMATA) metro buses and rail platforms for the month of June, this initial concept focuses on a nurse (LPN) who earns the average salary of $45,900/year and highlights the disparity between the nurse’s income and what’s really needed to be able to afford a two-bedroom apartment in the D.C. area ($58,760/year). According to HUD’s affordability formula, a nurse would need to earn thousands of dollars more to be able to adequately afford the home. Including rent, what else does our nurse have to pay for? Food, utilities, health/dental care, child care, transportation, insurance, clothing, savings, etc.

Housing that is affordable is essential to the Washington region’s economic growth, a thriving business community and high quality of life for our workforce and most importantly our children.

Data for the PSA series is supplied by
National Housing Conference Paycheck to Paycheck
online tool.

Housing Affordability PSA Partners

Department of Housing and Community Development

The mission of the Department of Housing and Community Development (DHCD) is to create and preserve opportunities for affordable housing and economic development and to revitalize underserved communities in the District of Columbia.

Learn More

HAND is proud to have them as our government sponsor for the WMATA PSA series.

National Housing Conference

The National Housing Conference (NHC) is dedicated to helping ensure safe, decent and affordable housing for all in America. As a division of NHC, the Center for Housing Policy specializes in solutions through research, working to broaden understanding of America’s affordable housing challenges and examine the impact of policies and programs developed to address these needs.

Paycheck to Paycheck is the National Housing Conference’s online tool that compares the median wages of workers in 80 different occupations to median housing costs in 210 metro areas. Policy makers and affordable housing advocates can use the Paycheck to Paycheck tool to find out which workers face challenges in accessing affordable homes to rent or buy and use the data to demonstrate the need for more affordable housing in their community.

Learn More

HAND thanks NHC for the use of its dedicated research reflected in its 2014 Paycheck to Paycheck interactive tool.

Get Involved

If you are a government agency interested in sponsoring one of the upcoming PSAs, let us know! Email Heather Raspberry, hraspberry@handhousing.org, and we’ll be in touch.

We are excited to host the latest installment of our racial equity programming for our members
who want to deepen their racial equity journey.

At HAND, we are committed to centering racial equity, and the LEAD Racial Equity Institute is one of the ways we are taking action. We are constantly inspired by our members remaining intentional in this commitment alongside us, and we have heard their call for a program that goes a step beyond traditional diversity, equity, and inclusion training. This program will equip housing leaders to actively drive racial equity, transforming their organizational culture, policies, and practices to make a lasting impact, both internally and externally. 

Learn, Empower, Activate, and Deliver – these four words capture the heart of the institute and represent each letter of LEAD, depicting the type of leader that will develop through this program. This program requires the decision-makers who can directly impact change to be at the table, where they will design and learn how to implement a Racial Equity, Diversity, and Inclusion (REDI) plan unique to their organization and its goals.

It’s time to move from understanding to action.



Explore The Program 

This 10-month cohort program is designed to foster a collaborative style of learning to address a wide range of competencies, skills, and practices. Each session is carefully crafted to be inclusive and relevant to the unique challenges faced at the cross-sector of racial equity and affordable housing and community development. Throughout the course of this program, each session will provide opportunities for relationship building, peer discussion, and learning from experts and practitioners on valuable topics such as:

The History of Racism in Housing

    • Create a safe space to process learnings from pre-work, in-person and virtual meetings, and coaching sessions to identify how what they learn relates to their life and work.
    • Understand the broad definitions & impacts of Racial Equity, Diversity, Equity & Inclusion, White Supremacy, Intersectionality and how racism manifests in housing.

Foundations for Advancing Racial Equity

    • Participants will explore their own implicit biases, understand the ways in which inequities show up within organizations, and learn how operationalizing REDI can disrupt them, as well as explore strategies specifically as it relates to their leadership and organizational culture.

Operationalizing Racial Equity

    • Discuss the leadership commitment required for racial equity. Participants will explore elements of an equitable organizational culture and decision-making processes.

Developing Plans & Using Impact Assessment Tools

    • Understand the process of developing racial equity strategies, be able to articulate where they are in the process, and work towards completion of a plan or launch a new initiative.
    • Participants will be able to identify strategic points of applicability within their organization and practice using the tool on an upcoming decision or program.

Equitable Community Engagement

    • Understand the importance of community involvement in advancing housing equity.
    • Explore effective communication and engagement strategies including culturally competent outreach.

Real Estate Development & Vendor Diversity

    • Understand the importance of specific goals and practices that lead to equitable development.
    • Explore how internal practices, such as increasing vendor diversity and spending, can advance racial equity.

How to Measure Success REDI – Metrics, Dashboard and Accountability

    • Guidance and best practices in plan implementation, accountability and sustainability.
    • Gain an understanding of setting measurable goals as well as monitoring and evaluating success.

Sustaining Your Racial Equity Work

    • Build connections for ongoing support and collaboration within the cohort to monitor and evaluate the success of plan implementation.
    • Learn best practices for implementation, measuring success, and how to overcome challenges.


Each participating organization will form a team of 2 to 4 leaders, who will conduct a racial equity assessment, craft a comprehensive racial equity plan or initiative, and address challenge areas to drive progress. Teams will also receive five one-hour coaching sessions to support participants in developing their action plans or addressing challenges that may arise. Organizational leaders, individuals with REDI responsibilities, or teams can benefit from individual or group coaching or a combination of both. Details regarding the time commitment, program schedule, and cost are outlined below. 

Navigating the Application Process: Who Can Apply & How

The first step to identifying if your organization is able to apply is answering yes to the question, “Is your organization a HAND member that is working in development or housing services (including property management, resident services, and housing counseling)?” If you can answer yes, please proceed to Step 2.

The second step is to build your team. Each interested organization should form a team consisting of at least two but no more than four internal leaders. The head of your organization must participate in the cohort if selected. Please refer to the list below as you begin to form your team. As a reminder, all participants are required to                  attend 7 out of 8 sessions (program schedule).

    • Executive team members (CEOs, Executive Directors, Presidents)
    • Diversity, Equity & Inclusion Officers
    • Board chairpersons and members
    • Other senior leaders (Program Directors, HR Directors, Vice Presidents)
    • Community stakeholders (Advisory Council Chairpersons)

After organizing your team, we encourage you to review the application questions as a team prior to submitting the application.


Applications are due on or before February 23, 2024. After reviewing the questions, please designate one team member as the point of contact. The cohort size is limited, so we highly encourage you to apply as soon as possible to secure your spot. Selection and Notification will occur in March of 2024.





The cohort program will run for eight sessions beginning in April and ending in December. 

  • Session 1 | In-person | Friday, April 19 | 9am – 5pm
  • Session 2 | Virtual | Wednesday, May 22 | 9am – 1pm
  • Session 3 | Virtual | Wednesday, June 26 | 9am – 1pm
  • Session 4 | Virtual | Wednesday, July 24 | 9am – 1pm
  • Session 5 | Virtual | Wednesday, September 18 | 9am – 1pm
  • Session 6 | Virtual | Wednesday, October 16 | 9am – 1pm
  • Session 7 | Virtual | Wednesday, November 13 | 9am – 1pm
  • Session 8 | In-person | Friday, December 13 | 9am – 5pm
Powered by